The intersection of race, gender and giving started a few years back, when philanthropists started to focus on channeling more money to women and girls of color. Inside Philanthropy last year reported that women and girls of color receive only 2% of philanthropic pie, even though they make up 19% of the U.S. population. Initiatives such as Grantmakers for Girls of Color begin to address the gap. As women of color philanthropists begin to rise, they hold tremendous power to close the funding gap even further.
In order to support women of color philanthropists effectively, it is important to understand if their giving patterns, journeys and experiences are different from their white counterparts. Research published yesterday by the Women’s Philanthropy Institute (WPI), Women Give 2019: Gender and Giving Across Communities of Color, explored these differences. The quantitative part of the study found that giving patterns are very similar across ethnicities and races, but the qualitative part – in-depth case studies with six women of color philanthropists – articulated the subtle differences between them and their white counterparts.